Planned Parenthood is leading the way on a new advertising project in Iowa, erecting billboards boasting about access to abortion services.
The signs feature quotes from real women who have aborted their unborn children and remain proud of their decisions, according to a press release from Planned Parenthood, the nation’s largest abortion provider.
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One billboard reads, “I had an abortion, and I am not ashamed.” Another states, “I had an abortion, and it was just health care.” And the final one declares, “I had an abortion, and I am not apologizing for it.”
Abortion is safe, common health care – and in 2019, we are over the stigma. That's why today we launched #SayAbortion, a billboard campaign across Iowa amplifying the voices of real people who have had abortions.
Learn more and share your story at https://t.co/gyvnhap3dc. pic.twitter.com/G797rHUmao
— Planned Parenthood (@ppnorthcentral) January 4, 2019
The three broadsides are part of a broader campaign — “#SayAbortion” — that launched Friday.
The new bold campaign is “focused on breaking the cycle of silence and stigma around abortion care in Iowa,” the press release stated.
What prompted the campaign?
Planned Parenthood came out with the ads after Iowa passed a 6-week ban on abortion.
The legislation, known as the “Heartbeat bill,” was signed into law in June of last year by Iowa Gov. Kim Reynolds (R). The bill bars women from obtaining abortions after a fetal heartbeat is detectable.
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Not long after Reynolds signed the bill into law, a federal judge issued an injunction against it. The governor admitted in a press release at the time she anticipated a legal challenge.
“However,” she argued, “this is bigger than just a law. This is about life. I am not going to back down from who I am or what I believe in.”
What else did Planned Parenthood say?
Dr. Jill Meadows, medical director for Planned Parenthood Heartland, said the government-funded abortion provider “envisions a culture where abortion access is understood as a basic human right, an essential part of health care and a normal part of life.”
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“For some people, the decision to have an abortion is easy, and for others, it is very difficult,” she continued. “At Planned Parenthood, we’re here to provide nonjudgmental support and factual, medically accurate information so that every patient can make their own personal decision about a pregnancy based on their own values, desires, and needs.”
Meadows went on to note that the campaign is specifically targeting “extreme anti-choice interest groups speaking over our patients.”